Rethinking Millennial Marketing: How to Win Over this Elusive Group

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I see an article in the Marketing section of every magazine or blog every week about how to appeal to the Millennial generation. The quest to profile and quantify this elusive group is seen as the “holy grail” of modern Marketing – no other generation has been quite like this one. The Outdated School of Marketing: What does Each Generation Want? … Read More

Demand Forecasting or Demand Planning—Is There Really a Difference?

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Your focus will vary depending on how your business views inventory placement. While these terms are often used interchangeably, Logic’s perspective is they are two tightly linked but separate processes which work together to solve the same complex puzzle: How do I meet my customer’s expectations? Forecasting is the use of historic data to predict future outcomes. Demand Forecasting is … Read More

Employee Perspective: Paula Such

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Paula is a Project Manager and Consultant here at Logic. We recently discussed her experiences working at Logic, her career path, and advice for working with clients in the fast-paced retail space. What is unique about Logic’s culture that has helped you grow within your career? “Working with Logic was the beginning of my consulting career, and with it being … Read More

2018 Retail Perspective: Four key themes retailers need to pay attention to.

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How do customer needs and your business objectives intersect in the context of customer experience, technology, and your individual brand? At Logic, we’re feeling bullish; as an industry, we’re finally entering a year with clear growth expectations for retail. 2018 holds the promise to be strong and profitable; we saw this in an optimistic outlook from many attendees at the … Read More

3 Expectations From Your Applications Management Partner

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Once the leading edge of the India-based delivery model, applications management, and development services has now grown to a $150 billion-dollar industry. As costs shrank due to maturing telecommunications capabilities, the value was too good to ignore—having lower-cost, English-speaking technical resources who were eager to deliver custom software solutions or manage your complex packages and platforms. But times have changed; the appetite … Read More

Latin American Home Center Live On Oracle Retail Demand Forecasting

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Logic has completed deployment of v16 RDF in Latin America at a home center retailer. This fast-track solution improves stock levels and reduces the incidence of stock outs and overstocking as a result of more accurate forecasts and gains with automated replenishment. A quick implementation in under 3 months allowed this retailer to rapidly gain the benefits of the forecast … Read More

Logic’s Omnichannel Expertise

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Logic has helped some of the fastest growing retailers expand their sales capabilities through successful omnichannel implementations with the Oracle OmniChannel Suite (Customer Engagement, Order Broker, Order Management). We’ve heard the common feedback from retailers as to what their business needs to support omnichannel, including: The need for real-time updates of inventory, order and customer data Configurable business rules for systems to choose the most … Read More

Go-Live: Middle Eastern Retailer

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Our client located in Saudi Arabia has gone live with Oracle Retail v14 RMS, Allocation, RPM, WMS, ORPOS, and Order Management, and other key technologies. The goal of this implementation is to ensure end to end automation so that the client can continue their market leadership with key offerings such as cross channel commerce, home delivery, and after sales services. … Read More

5 Game Changing Features With Oracle Retail V16: Part 2

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Oracle Retail has recently released v16 and this version includes many new features that align to the ongoing needs for retailers. Part 1 of this series on game-changing Oracle Retail v16 features discussed Exception Based Retailing and Simplifying ERP. Part two we’ll talk about Notifications, Mobile, and Configuration and Customization. Notifications In addition to dashboards, RMS will also use the notifications feature. … Read More

5 Game Changing Features With Oracle Retail V16

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Oracle Retail Release 16.0 (v16) is the most compelling release that the retail market has seen in years as it empowers retailers to deliver streamlined unified consumer experiences across channels profitably. For retailers to be competitive, they need to provide a differentiated and unified online and in-store experience, while bringing together the best combination of products, service, and knowledge. Engagement between … Read More